Applying Decision Science in B2B Marketing
This is the final instalment in our 3-part blog series on Decision Science in B2B marketing. In the previous editions we defined Decision Science, why you should implement this approach in your B2B marketing strategy and what type of questions you can answer using Decision Science. This edition will focus on BNZSA’s newly established Decision […]
Together we save: sustainable marketing
Introducing sustainable marketing with BNZSA Opportunity Finder. Reduce your carbon footprint and stay on the right side of the law. While most marketeers regard the introduction of the General Data Protection Regulation (GDPR) as legal compliance and administrative requirement, it has reduced the number of marketing emails by an estimated 1.2 billion per day, according […]
Opportunity Finder – the Missing Link for IT B2B Sales and Marketing
I spoke with Saurabh Rastogi, Chief Product Officer, to find out more about BNZSA’s new offering, Opportunity Finder. Opportunity Finder will be the first and only product in the industry that will provide opportunity data at scale. This delivers a far quicker route to closed business by providing actionable middle of the funnel account insights […]
Recruitment in the ‘New Normal’ – Why Hypercare in HR Counts for Everything
How we work has changed in the last two years – and changed forever. At my company BNZSA, we are fully remote, and the office is now a place where teams only come together to check-in with one another periodically – and then with very strict rules. While this has forced us all to reappraise […]
BNZSA Expands into Asia-Pacific to Deliver Truly Global Demand Generation
BNZSA has built upon its European and Americas operations with expansion into the Asia-Pacific region to provide clients with global demand generation services. At present, all global client lead generation campaigns are being run remotely from Europe but uniquely, delivered by native language speakers. “As a consequence of the outstanding campaigns we continue to deliver […]
BNZSA Records 344 Percent Year-On-Year Revenue Growth in Q3 and is On-Track to Exceed 300 Percent Earnings Enrichment in 2021
Headcount Increased by 17 Percent with 67 New Hires in Q3 To Meet Increasing Client Demand and to Fuel Expansion into Asia Pacific to Deliver a Truly Global Service BNZSA saw a 344 percent year-on-year revenue growth in Q3 2021, and added 67 new members to its multinational team – now totalling 350, comprised of 45 nationalities speaking 22 native languages. The company is confident […]
BNZSA Launches Programmatic Display to Augment Its Digital, Data and Tele offerings
Programmatic will offer customers the ability to create bespoke audience segments around technographic, firmographic and intent data to promote brand awareness and thought leadership content BNZSA, Europe’s leading IT B2B digital, data and lead generation agency now delivers programmatic display that aims to give customers the ability to deepen relationships with prospects and to enhance […]
The Benefits of Outsourcing Business Development: Free-Up Your Sales Teams so They Can do What They Do Best… Sell
Business development is essential to keeping sales pipelines populated with qualified and nurtured leads – especially in B2B IT sales. But business development representatives (BDRs), or sales development representatives (SDRs) as they are also known, are not made in a consistent mould, and how they are categorised and deployed may differ from one company to […]
Why the Creation of Virtual Sales Teams is Imperative in an Increasingly Digital Age
In an increasingly digital first world, it is perhaps inevitable that companies look to technology solutions to solve pain points such as pipeline acceleration before they look at how to fix internal workflows and processes that should be supporting their sales teams. But how many times has a new technology implementation failed to deliver its […]
BNZSA Maintains Hypergrowth Trajectory Recording 274 Percent Year-On-Year Revenue Uptick in Q2 and 176 Percent Growth Year-to-Date
Headcount Increased by 163 in Q2 to Enable Significant New Business Delivery and Client Enrichment Leading European B2B IT sales and marketing agency, BNZSA, confirmed that it is in a phase of hypergrowth by delivering 274 percent year-on-year revenue growth in Q2 2021, and booking 176 percent year-to-date growth. BNZSA forecasts 300 percent annual revenue […]
