9 YEARS ROCKING WITH BNZSA

June is a special month here at BNZSA. Why? It’s our birthday! Because 9 years ago in a small garage in the South of France, BNZSA was born. With an ambition to change the lead generation industry, our founder and CEO, Brahim, started on the path to make BNZSA what it is today – a […]
Basware and BNZSA: An Outsourced BDR Programme That Delivers the Goods – Year-In, Year-Out

Background – About Basware Basware is a global leader in providing networked purchase-to-pay solutions and e-invoicing services with operations in 14 countries. Its cloud-based technology enables organisations to fully manage their spend, mitigate financial risk and reduce the cost of operations via automation. The company markets its solutions to an international audience of enterprise level companies. The Brief – Establishing Outsourced Business Development In March […]
Intent Data: Its Value to Sales, Channel, Marketing and Business Development Teams

By Saurabh Rastogi, Chief Product Officer, BNZSA Intent data, ideally enriched with technographic, firmographic and trigger insight, has widespread applications across the broad demand generation machine. Earlier this year, BNZSA launched our Intent Activation Engine to ensure that we and our clients can fully leverage these insights. Here I look at how Sales, Channel, Business […]