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We’re incredibly excited to announce that BNZSA has been acquired by Anteriad.

3 common pitfalls when implementing a data-driven marketing strategy

The most effective B2B marketing campaigns start with a nice clean dataset – for ABM especially, but in general if your database is in bad shape, you’ll create a lot of other problems for your campaign further down the line. In this article, our Chief Data Officer Gina Goanta explores some of the common traps […]