9 YEARS ROCKING WITH BNZSA
June is a special month here at BNZSA. Why? It’s our birthday! Because 9 years ago in a small garage in the South of France, BNZSA was born. With an ambition to change the lead generation industry, our founder and CEO, Brahim, started on the path to make BNZSA what it is today – a […]
Best Practices to Drive Effective Demand Generation in EMEA
For companies that are not based in EMEA, landing, and expanding into this territory is often considered a key milestone for global expansion. Many private equity or venture capitalists require up to 30% of total revenue to be generated from EMEA before considering investment and having customers in EMEA is certainly a key factor when […]
Intel veteran, Marc Beckers, joins BNZSA to provide expert technical consultancy and training
After 23 years as a technical consultant at Intel, Beckers has been hired to provide technical advice, coaching and the benefit of his wealth of experience of existing and modern technologies and architectures to BNZSA’s senior Business Development Representatives (BDRs) Leading European B2B marketing agency, BNZSA has appointed Marc Beckers as IT Training & Onboarding […]
Together we save: sustainable marketing
Introducing sustainable marketing with BNZSA Opportunity Finder. Reduce your carbon footprint and stay on the right side of the law. While most marketeers regard the introduction of the General Data Protection Regulation (GDPR) as legal compliance and administrative requirement, it has reduced the number of marketing emails by an estimated 1.2 billion per day, according […]
Trends in IT buying: PC fleet
Desktop computers still occupy large percentages of corporate inventories, despite surge in laptop sales in 2021 BNZSA’s team of business development representatives (BDRs) are out in the market talking to IT buyers worldwide every single day. And with native speakers of 25 languages, we touch pretty much every geographical region in the world. Periodically, our […]
BNZSA appoints Johan Olberding as Chief Operating Officer to help transition the company to the next level and maintain stellar growth
ransformation and has proven track record of driving strategic business improvements, executing cost efficiencies, business process redesign and resource optimization.
Opportunity Finder – the Missing Link for IT B2B Sales and Marketing
I spoke with Saurabh Rastogi, Chief Product Officer, to find out more about BNZSA’s new offering, Opportunity Finder. Opportunity Finder will be the first and only product in the industry that will provide opportunity data at scale. This delivers a far quicker route to closed business by providing actionable middle of the funnel account insights […]
The Benefits of Outsourcing Business Development: Free-Up Your Sales Teams so They Can do What They Do Best… Sell
Business development is essential to keeping sales pipelines populated with qualified and nurtured leads – especially in B2B IT sales. But business development representatives (BDRs), or sales development representatives (SDRs) as they are also known, are not made in a consistent mould, and how they are categorised and deployed may differ from one company to […]
Why the Creation of Virtual Sales Teams is Imperative in an Increasingly Digital Age
In an increasingly digital first world, it is perhaps inevitable that companies look to technology solutions to solve pain points such as pipeline acceleration before they look at how to fix internal workflows and processes that should be supporting their sales teams. But how many times has a new technology implementation failed to deliver its […]
How Data Enrichment Can Generate Better Leads
Gina Goanta, Chief Data Officer, BNZSA Data enrichment is an often-overlooked area of B2B marketing strategy. But why? It’s time consuming and doesn’t give the adrenalin hits of getting straight out in the market. But without it your marketing, business development and sales teams will really miss out. Enriched data can give you: Better content […]
