Engage your pipeline with Enhanced Digital Content Syndication from BNZSA & Anteriad to reduce wastage, improve ROI and increase volumes of sales ready opportunities.
Digital Content Syndication combined with human verification and Warm HandoverTM offers customers the ability to increase MQL to SRL conversions by 3-5%. Digital content syndication strategies to fill pipelines with opportunities is still one of the most popular marketing mechanisms to fuel revenue engines. But despite the ever-increasing sophistication of content for engagement with prospects, […]
Opportunity Finder gets a Promotion – Introducing the BNZSA Promoter Programme
The latest service offering available from BNZSA’s Opportunity Finder end-to-end revenue framework. Against a backdrop of recession, inflation, and staffing cutbacks, if a company could approach you and offer you the chance to continue to grow your business well above the market average and in double digits, what would you say? “Impossible?” “Very unlikely?” Or […]
Get the right audience to your Event with Opportunity Finder
Join us for this six-part blog series where we’ll spotlight each of the key pillars of Opportunity Finder – the end-to-end revenue generator that can help you identify, engage, and close key accounts. Before Covid, many companies used to run or attend many successful Face to Face (F2F) events, where they could attract potential customers to stands, […]
Save up to 44% in costs by switching to BNZSA, powered by Anteriad’s new SDR-Sales-as-a-Service model.
First, we had the pandemic. Second, we had the great resignation and quietly quitting and more recently we have seen swathes of layoffs in the Tech Industry that started in Q4 last year and has added another 170K to the disturbing tally in Q1 this year, according to Layoffs.fyi Unfortunately, this trend looks likely to […]
How can Opportunity Finder optimise your ABM strategy?
In parts one and two of our ABM series, we discussed what is needed for a successful ABM strategy and what value it can bring to your pipeline generation efforts. In this third and finally installment, we will lay out how Opportunity Finder can optimise your ABM strategy to land your messaging, convert your target […]
What is the added value of ABM?
In part one of our ABM series, we set out the necessary building blocks needed for a successful ABM campaign. In this second installment, we will delve deeper into the added value of using an ABM strategy in your marketing outreach. By focusing on the three R’s of Reach, Relationship, and Revenue, companies can create […]
What is needed for a successful ABM strategy?
Optimise your ABM strategy using Opportunity Finder to generate customers not leads – Part 1 Account Based Marketing (ABM) is not a new marketing discipline. On paper it sounds like a simple proposition to find and locate the various stakeholders or buying committees within an organisation, to communicate with them when a need is identified, […]
Switch to a Hybrid BDR and SDR “Sales As-A Service” model for more sustainable sales pipeline and faster returns on marketing investment in 2023
By Paul Briggs, Director of Global Corporate Development To hire and retain the best talent in the future it will not just be about overall compensation, it will also have to address growing themes of work /life balance, remote and flexible working, and other hygiene factors. Ultimately, these trends may force hiring managers and chief […]
Hope For The Best By Preparing For The Worst: BNZSA Examines The Five Key Trends For ITDMs For 2023 And Beyond.
As we enter the last few days of 2022 it is a customary tradition to do a bit of navel gazing about what the next year will hold for the IT Market and what hot topics will keep ITDMs awake at night next year. As we end what has been for many, a rollercoaster of […]
Channel your MDF investment into Virtual Teams
VARs and Distributors that want to beef up lead generation activity and accelerate pipeline growth, are increasingly looking to adopt virtual selling teams to add instant BDR resources to ramp up pipeline for vendor partners. Direct vendors and suppliers that utilise internal teams of business development resources (BDRs) are not the only ones looking to […]
