BNZSA, powered by Anteriad, is set to revolutionize the EMEA B2B intent market with the launch of inTNT, a multilingual, Artificial Intelligence, and human-verified intent solution.
Hundreds of thousands of monthly conversations in EMEA between BNZSA-trained agents and business buyers in multiple native languages will be analysed by AI and Machine Learning for intent signals. BNZSA, powered by Anteriad, has launched inTNT to offer the EMEA B2B market a GDPR-compliant, Artificial Intelligence (AI) and multilingual intent solution. This new intent solution gives […]
It has been ten years since BNZSA was founded. Our goal from Day 1 was always to be a disruptive force capable of changing the B2B marketing industry for the better. And we have achieved that. Over the last decade, BNZSA has brought multiple ground-breaking innovations to the market such as The Warm HandoverTM, Opportunity […]
The challenge faced by sales teams when trying to optimise resources to maximise pipeline According to our clients, on average only 1.5% of leads will eventually close, meaning 98.5% of leads are rejected by sales teams at some point along the sales pipeline. But what can cause a lead to drop from the pipeline? Leads […]
The challenge faced by sales and marketing teams Marketing teams work hard to produce a healthy pipeline of leads for sales teams to nurture. They commission lead gen services from a range of agencies who are able to generate simple opt-ins through to MQLs, with a typical cost of €50-60. However, with thousands of leads […]
Bringing over thirty years of experience in the direct marketing industry, Jeff Slough has joined leading European B2B marketing agency, BNZSA as Senior Director, Global Accounts. Originally from Texas, Jeff spent 27 years at Harte Hanks, where his last role, Head of Growth, Europe, was based in Belgium. His career has focused on supporting some […]
Leading global B2B IT sales and marketing agency BNZSA delivered 237% revenue growth in Q1 2022. This is supported by a headcount increase of 159%, with around 400 employees currently on staff. BNZSA is one of Europe’s largest B2B marketing agencies, delivering sales-ready leads to many of the world´s leading technology brands including Acer, Dell, […]
After 23 years as a technical consultant at Intel, Beckers has been hired to provide technical advice, coaching and the benefit of his wealth of experience of existing and modern technologies and architectures to BNZSA’s senior Business Development Representatives (BDRs) Leading European B2B marketing agency, BNZSA has appointed Marc Beckers as IT Training & Onboarding […]
Today we celebrate International Women’s Day with a shout out for all the fantastic women that make BNZSA the place that it is today. We are committed to equality in the workplace and do everything we can to ensure that BNZSA is a supportive environment for women to fulfil their professional ambitions. Currently around 45% […]
Desktop computers still occupy large percentages of corporate inventories, despite surge in laptop sales in 2021 BNZSA’s team of business development representatives (BDRs) are out in the market talking to IT buyers worldwide every single day. And with native speakers of 25 languages, we touch pretty much every geographical region in the world. Periodically, our […]
BNZSA appoints Johan Olberding as Chief Operating Officer to help transition the company to the next level and maintain stellar growth
ransformation and has proven track record of driving strategic business improvements, executing cost efficiencies, business process redesign and resource optimization.