BNZSA’s Lead Verifyr – make your pipeline work harder

The challenge faced by sales and marketing teams Marketing teams work hard to produce a healthy pipeline of leads for sales teams to nurture. They commission lead gen services from a range of agencies who are able to generate simple opt-ins through to MQLs, with a typical cost of €50-60. However, with thousands of leads […]

Lessons from lockdown: one year of remote working

Remote working

On a Friday afternoon one year ago, we received the news that Spain was entering a tough lockdown and that every single employee would have to switch to remote working. Over the course of that weekend, a small team worked tirelessly to deliver equipment to people’s homes all over Madrid, so that by the following […]

Learning from a legend: my conversation with David Cote

Call me boring, but there’s nothing I enjoy more than talking about business strategy and exploring new ways to power growth. It’s even better when I get to pick the brain of a business legend, and a few weeks ago I was lucky enough to have a one-to-one with David Cote, former CEO of Honeywell and current Chairman […]